Professional Work

Calsoft - Company Profiles Presentation

  • Project Role

    Project Lead

  • Date

    June 1, 2020

  • Brief

    This presentation is about understanding and framing “problems” in the right context. If we can frame the problems our clients have in the right context, we can offer insights or “content” that will appear to solve those problems.

Calsoft - LinkedIn Presentation 2020

  • Project Role

    Strategy Lead

  • Date

    May 1, 2020

  • Brief

    One of the members on our team suggested to start posting on LinkedIn. We thought it was a great idea, but we were curious about expanding our efforts to hopefully attain a greater return on our investments. This project is still in motion, but the initial strategy presentation is as follows.

Billions Product & Brand Mockup

  • Project Role

    Design Lead

  • Date

    March 20, 2020

  • Brief

    Create artwork for French terry hoodie in Black, and demonstrate artwork on hoodie mockups. Specify type and propose color palette.

Calsoft Monthly Meeting Facilitation June 2020

  • Project Role

    Digital Marketing Specialist

  • Date

    June 11, 2020

  • Brief

    Facilitate monthly meeting of executive and sales team. Provide monthly numbers and guide the team through the meeting in an efficient and time sensitive manner.

A Calsoft Marketing Presentation 2020

  • Project Role

    Digital Marketing Specialist

  • Date

    April 9, 2021

  • Brief

    We defined our project as "digital marketing" or "marketing Calsoft on the web". It may seem like a pretty simple concept on the surface, but “getting more digital leads” isn’t as easy as putting an ad in the yellow pages. There’s a lot that goes into digital marketing.

Emerald Moon Wellness

  • Project Role

    Design Lead

  • Date

    January 30, 2020

  • Brief

    Emerald Moon Wellness was a brand concept and mockup I worked on in the beginning of 2020. I designed the logo and created product mockups for several different SKUs. After I came up with the typeface, I was able to create a mark that the client was happy with. I prepared the presentation and have been using this presentation as a deck for my other projects. I am very satisfied with how this turned out.

Saint Birch Brand Concept & Mockup

  • Project Role

    Design Lead

  • Date

    March 7, 2020

  • Brief

    My goal for this project was to create a natural and comfortable brand identity. I took influences from: Minimalism, Serenity, Scandanese and Sanctuary. My goal was to create a presentation that would feel naturally beautiful; something that would represent all sexes, but with a slight emphasis on femininity.

RUM

  • Project Role

    Project Lead

  • Date

    December 11, 2012

  • Brief

    RUM was the first real world project of my life. I was young, still in college and had no idea what I was doing in any part of it. The project never returned any crazy results, but the experience was invaluable. I worked with many different people on this project and everyone of them helped shaped this brand. One day, it would be cool to do another run of shirts or something. It's a bit nostalgic for me. Great time.